Wiggle Bites

Project Type

Branding + Packaging Design

Wiggle Bites is a playful and vibrant cereal brand designed to make healthy breakfasts exciting for kids. Paired with Wiggle Sips, a cereal-flavored milk that’s just as delicious, the brand offers a fun and nutritious start to the day.

Designs that

Grow with Them

Overview

The design focuses on capturing the attention of younger audiences with a bright, colorful, and illustrative style. A cheerful caterpillar mascot represents the journey of growth, reflecting the transition from caterpillar to butterfly—just like kids growing and learning. The overall branding is vibrant, engaging, and educational, encouraging kids to make healthy choices while having fun.

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